Curator of Connection
Great PR is really about curating connections. It’s personalised and thoughtful, there are no cookie cutters or shortcuts, I’ve never sent a BCC before! I take a super thoughtful, strategic approach to communication, making sure every message lands right where it’s supposed to. Whether it’s crafting compelling content for clients or delivering exactly what my media friends need, often before they even knew they needed it!
Over the last two decades, I’ve built lasting, trusted connections with New Zealand’s most influential media — from journalists and editors to podcasters, broadcasters, influencers, and well known personalities. I specialise in bridging the gap between media, brands, and consumers in a way that feels authentic, unique, and of course, mutually beneficial.
Basically I’m an extension of my clients’ marketing team. My work is driven by strategy, honesty, and a passion for results.
Here’s what I do best:
Strategic, results-driven public relations
Media relations across all traditional platforms (magazines, newspapers, television and radio)
Digital content creation with top-tier digital platforms and influencers nationwide (web and social)
Product launches and event management
Brand collaborations
Brand ambassador creation and management of deliverables
If you’re a start up or small business who just doesn’t have the budget for a PR specialist right now, I also offer a PR BOOTCAMP, where I teach you or someone in-house how to generate your own publicity. My 6 week online bootcamp will provide you with access to my own potent PR IP I’ve perfected over the last 20 years. All the industry know-how wrapped up into a 6 week experience to kick start and grow your new business or supercharge your existing business model including weekly online coaching sessions with clear topics and themes, email guidance and tuition, and weekly homework projects. You’ll come out of it with your own strategic 12 month PR calendar to put into action immediately. More Info: or email me and lets chat!